What Your Consumers Do
Experience the future of Consumer Intelligence and gain unprecedented micro-level visibility into your target audience's behavior
We empower marketing, product, and insights professionals to drive brand success through data-driven decisions and staying one step ahead of evolving market trends, ensuring maximum impact.
Unleash the Power of True Behavioral Data
Measure's Data Solutions
Reliable Omnichannel Data
Measure's patented technology provides granular visibility into your target audience's behavior across social media platforms, streaming services, shopping apps, and more. Unlike unreliable solutions such as VPNs or Browser Extensions, our data collection methods ensure accuracy and reliability.
Leverage the power of behavioral segmentation to gain in-depth insights into your selected audiences, based on their authentic user actions. By understanding their behavior beyond demographics, you can create detailed personas that accurately capture their unique preferences and needs.
Stay one step ahead of ever-changing consumer behavior trends with Measure's longitudinal data. By analyzing historical data, you can uncover valuable patterns and shifts in consumer preferences, enabling you to adapt and refine your strategies accordingly, ensuring you stay ahead of the curve.
Privacy and Compliance
At Measure, we offer a fully-compliant environment where people share data on application usage, media consumption, social media activity, and purchasing history. We ensure that user data is protected at all times, building trust and fostering a safe and rewarding space for data sharing.MSR APP
"When we used it recently, the quality of data was remarkable - it needed no manual processing at all so the time-to-insight was greatly reduced. And Measure's commitment to 'fairtrade' data meant we could use it with a clear conscience. There are similar point solutions for specific digital data sources, but the flexibility means you can be more creative."
"We're in a major period of transformation for the data collection industry … Pioneering technologies like Measure Protocol significantly deepen the levels of trust that are — and will be needed —to power data into the next century.”
Consumer Intelligence Made Trustworthy
- Our patented technology provides brands with access to insights that have always been unobtainable, so you can identify the overlap between specific behaviors and social media platforms, streaming services, shopping apps and many more.
- Uncover the actual time your chosen audience is spending on various apps by monitoring their in-app purchases, searches, and streaming services subscriptions. Keep track of their Amazon purchases, including the date of purchase and specific items.
- A trusted space where people feel safe and rewarded for sharing data on application usage, media consumption, social media, and purchasing history.
Bryony Iles, Explain Research
BLOG & INSIGHTS
Our Latest News & Updates
Expert interview with TechRound: What happened to Threads?
TechRound interviewed Measure's Katya Moskelenko about the data behind the lightning fast rise and subsequent fall of Threads, and its future in the competitive world of social networking. This represents exactly the type of consumer intelligence that Measure is well-positioned to provide.
The synergy of churn intelligence and behavioral data for retention excellence
Fusing churn intelligence and behavioral data taps into the power of zero-party, fully-permissioned behavioral data, revealing consumer actions beyond self-reported survey data. Having a holistic view of your consumer can redefine how you approach retention.